An identity built for stability, growth and long-term value.
Featured on Behance · Branding & InDesign · Collaborative project

Behance featuredBranding
Behance featuredInDesignAl AwtadI’m Mahmoud, a Senior Graphic Designer based in Cairo with five years of experience. I build brand identities, visual systems, packaging and campaigns, combining design craft with advanced AI production and creative automation.
Five years of experienceIn-house teams + freelance
Packaging, publications & campaigns.
Advanced AI production
& creative automation.
Selected brandsWork through Meras Global
Identities, packaging, publications and campaigns. Different formats. The same attention to the idea.
A closer look at the ideas, the systems and the finished work.
An identity built for stability, growth and long-term value.
Featured on Behance · Branding & InDesign · Collaborative project
A corporate story shaped through bilingual publications and a consistent visual presence.
A complete brand world, carried from guidelines to the retail experience.
A distinctive identity system, expressed through every detail.
A refined visual language for a diamond jewelry brand.
A bold, adaptable identity across the marketplace and its physical touchpoints.
An industrial brand system carried from brand guidelines to a complete company profile.
A consistent visual system across industrial communications and precious metals.
From architectural identity to a complete digital experience. Designed and built for Derihmiah Residence.
Product photography, retouching and editorial design, from the first shot to the final page.
A coherent campaign language that brings the foundation’s work closer to people.
A wider body of work
Brand marks and visual systems.
Explore a project through its identity.
I develop identities, visual systems and brand guidelines, carrying each idea through packaging, publications and campaigns. From a first concept to a complete rollout, I bring a consistent visual direction to the details.
AI is part of how I work: exploring directions, producing controlled imagery and building repeatable workflows that keep the product and the brand consistent.
Brand identity & guidelines
Visual systems & campaigns
Packaging & printed matter
Corporate profiles & catalogs
Adobe Creative Cloud
Motion graphics & video
AI imagery & video workflows
Creative task automation
Graphic Designer · Internal creative agency for Mansour Investment Holding, Saudi Arabia. Brand identities, visual systems, corporate publications, campaigns and AI workflows.
Graphic Designer · Visual identity, product photography, catalog production, packaging and motion graphics.
Freelance Graphic Designer · Brand identities, packaging, print and digital content, alongside in-house roles.